Day: 18 November 2022
Ducati Diavel V4 is the “Most Beautiful Bike” at EICMA 2022
The Ducati Diavel V4 won the title of “Moto più bella” (“Most Beautiful Motorcycle”) at EICMA 2022. Deciding the verdict was the audience of the International Bicycle, Motorcycle and Accessory Exhibition, which over the four opening days crowded the pavilions of the Fiera di Milano-Rho and voted either directly from the show or online.
The “Vota e vinci la moto più bella del Salone” contest, which has been organized since 2005 by the Italian magazine Motociclismo in cooperation with EICMA, sees this year's eleventh win for Ducati. The Diavel V4 took first place with 36.8 percent of the votes out of the approximately 23,000 fans, including visitors to the Fair and users of the Motociclismo website, who expressed their preference.
The announcement of the Ducati Diavel V4's victory came on Sunday, November 13, the final day of the Fair, followed by the official award ceremony at the “Motociclismo” booth. Collecting the prestigious award for the Bologna company was Andrea Amato, Chief Motorcycle Designer of the Ducati Centro Stile.
The awarding was the last act of an intense week of exhibitions and events that saw a number of visitors close to pre-pandemic numbers, a value that confirms the strong recovery of the Milanese event.
Since the opening day of the show, the public has flocked to the Ducati stand in which the Borgo Panigale company displayed the new products presented during the 2023 World Première. The new Diavel V4 represents the perfect synthesis between a maxi sport naked and a muscle cruiser. It is as powerful in design as it is effective in riding and showed the EICMA 2022 audience all its personality, winning the prestigious award.
At the heart of Ducati's booth was the “Next Gen Freedom” Ducati Scrambler, featuring the three models Icon, Full Throttle and Nightshift. Adventure lovers could admire the new Multistrada V4 Rally and the DesertX in the new “RR22” livery, inspired by that of the Audi RS Q e-tron. Also present at the Ducati Stand were the new Panigale V4 R, the spearhead of the Bolognese supersport family with its 240.5 hp, and the new Streetfighter V2 in Storm Green livery, V4 S in Grey Nero coloring, and V4 SP2, the family's top-of-the-line model, produced in a numbered series. Finally, the Monster SP, which completes the Ducati range, and the new Futa AXS e-Bike.
Also on display at EICMA was the V21L prototype, the bike with which the Bologna-based manufacturer will participate from next year in the FIM MotoE™ World Cup as sole supplier. For the Bologna-based company, this bike represents an exciting technological challenge to write a new, exciting chapter in Ducati's great racing history and redefine the future of electric mobility on two wheels.
Admired by the entire EICMA audience were the two 2022 World Champion motorcycles: the DesmosediciGP on which Pecco Bagnaia won the title in Valencia and Alvaro Bautista's Panigale V4 R, which won the World Superbike Championship with its two podiums in Mandalika. In the opening days of the show, fans flocked to photograph the two queens of motorcycling whose successes added to that won by the Diavel V4 in an unforgettable week for the Bologna-based manufacturer.
“Passion. Design. Technology. Made in Italy”: Ducati celebrates its values at EICMA fair with Francesco Bagnaia and Enea Bastianini
World Champion Francesco Bagnaia, his new team-mate Enea Bastianini (third in the final standings of the 2022 MotoGP season), “Pecco's” Desmosedici GP22 arrived directly from Valencia, and all the products of the new Ducati range. With these extraordinary ingredients, the Bologna-based manufacturer created the evening event titled “Passion. Design. Technology. Made in Italy.”.
An extraordinary opportunity in a fascinating location, which allowed Ducati to celebrate the magical combination of beauty and technology that makes the company unique in the world, to celebrate the MotoGP Triple Crown and to experience the pleasure of sharing and being together in full Italian style. The event was attended by several guests including institutions, sponsors, partners, licensees and influencers.
The event in Milan represented Francesco Bagnaia's first public appearance as MotoGP World Champion, but also the perfect moment to officially welcome Enea Bastianini to the Ducati Lenovo Team. The event was moderated by the Italian voice of MotoGP par excellence Guido Meda, who after recounting race by race this incredible season, retraced its highlights and then commented on them together with Bagnaia, Bastianini, Ducati Lenovo Team Manager Davide Tardozzi and official tester Michele Pirro.
Ducati CEO Claudio Domenicali also took to the stage to celebrate this “golden season” that has seen the conquest of the Riders' Title, Constructors' Title and Team Title. A triumph Made in Italy that is part of an extremely positive moment for the company and reflects its values of “Style, Sophistication and Performance”.
Precisely in line with these values were the two live performances that enriched the event: the musical virtuosity of violinist Saule Kilaite and the flair of italian artist Vincenzo Mascoli, who created a special work of art for Bagnaia using his collage technique, which was then given to the newly-crowned MotoGP World Champion.
From today until Sunday 13 November the 79th edition of EICMA fair opens its doors to the public and Ducati is ready to welcome all fans to Hall 15, stand N10. Awaiting them is the Desmosedici GP with which Bagnaia brought the MotoGP World Riders' Title back to Borgo Panigale after 15 years, on whose fairings the signs of the battle in the last race at Valencia are clearly visible. On display alongside the MotoGP is the Panigale V4 R of Alvaro Bautista, who this weekend will stake his chances of also becoming World Champion in WorldSBK, and also the “V21L” prototype, the electric bike with which the Bologna-based manufacturer will participate in next year's FIM MotoE™ World Cup as sole supplier.
The Ducati riders are among the protagonists of the fair, through meetings with the thousands of fans expected at EICMA 2022. On Thursday 10 November it was Ducati Lenovo Team riders Francesco Bagnaia and Enea Bastianini who inaugurated the 'Meet&Greet' sessions, while on Friday 11 November at the stand there will be Luca Marini and Marco Bezzecchi of the Ducati Mooney VR46 Team, whose meeting with fans is scheduled at 3.20 pm.
Together with the motorbikes of the Ducati Corse world, the Bologna-based manufacturer will of course have all the novelties of the 2023 range on display at EICMA 2022. The heart of the stand is the explosion of colours of the “Next Gen Freedom” Ducati Scrambler, with the three models Icon, Full Throttle and Nightshift. Plenty of space also for adventure lovers with the new Multistrada V4 Rally, capable of satisfying even the most demanding motorcyclist discovering new roads alone or in couple, and with the DesertX in the new RR22 livery, inspired by that of the Audi RS Q e-tron that took part in the last Dakar. The new Panigale V4 R, with its 16,500 rpm and 240.5 hp* and its technical solutions never seen before in series production, such as the “gun drilled” connecting rods and pistons with DLC treatment, is the spearhead of Ducati's supersport family.
The new Ducati Streetfighter feature the V2 model in Storm Green livery, the V4 S in “Grey Nero” colour scheme and the new V4 SP2 in a numbered series. With its refined styling and muscular and elegant lines, the new Diavel V4 shows all the strong personality that emerged in the sixth episode of the Ducati World Premiere 2022. Last but not least, the Monster SP, which, thanks to its excellent components, is ready to offer maximum fun and completes the Monster range.
Made in Italy emotions distilled: Ducati at EICMA as World Champion
Just a few days after the incredible emotions experienced in Valencia and on the strength of the triple world title won in MotoGP (Riders' title, Constructors' title and Team’s title), Ducati presents itself as World Champion with all its new products for 2023 at the opening of the 79th edition of EICMA.
A concentration of Made in Italy emotions for Ducatisti and all the enthusiasts: Bagnaia's DesmosediciGP, Bautista's Panigale V4 R and all the new models starring in the seven episodes of the Ducati World Première are finally shown to the public live.
EICMA, organised at the Milano-Rho Fair, kicks off with the two days reserved for press and operators and will open its doors to the public from 10 November to 13 November. The Bologna-based manufacturer is ready to welcome all enthusiasts to Hall 15, Stand N10 with its 2023 range.
The heart of the Ducati stand is the explosion of colours of the “Next Gen Freedom” Ducati Scrambler. The new generation of Ducati Scrambler with the three models Icon, Full Throttle and Nightshift was presented on the eve of EICMA in the seventh and final episode of the Ducati World Première web series 2023 (here is the link to the episode). This new generation confirms the simplicity and the authenticity that have always represented essential values for all Ducati Scrambler enthusiasts, becoming more contemporary, colourful and endowed with an even more lively personality. Air-cooled Desmodue twin-cylinder engine, trellis frame, wide handlebars, low centre of gravity and riding fun are enhanced by evolved electronics and a more modern styling in lines and concepts.
Ducati offers great travellers the new Multistrada V4 Rally, designed for long journeys and capable of satisfying even the most demanding motorcyclists searching for new roads alone or with a passenger.
For enthusiasts of the 21″ front wheel, the DesertX comes as an EICMA première with the new “RR22” livery, inspired by the Audi RS Q e-tron that raced in the last Dakar (more images are available at this link).
Shown to the public for the first time as a concept during the International Press Launch in Sardinia on the DesertX ridden by Danilo Petrucci, from November it will join the Matt Star White Silk colour scheme in Ducati dealerships.
The new Panigale V4 R is the spearhead of the Ducati superbike family. A synthesis of style, performance and technological sophistication, it sets new benchmarks with its 16,500 rpm and 240.5 hp*. The components of the Desmosedici Stradale R such as the “gun drilled” connecting rods and the pistons with DLC-treated shell are on display at the stand next to the bike.
The new Ducati Streetfighter family is represented by the V2 model in Storm Green livery, the V4 S Grey Nero and the new, numbered, V4 SP2, which combines the “Fight Formula” with the SP specification, making it even more effective in sport riding and specifically on track.
With its refined styling and muscular, elegant lines, the new Diavel V4 shows off all its strong personality, enhanced in the accessorized version by the black calipers and carbon parts from Ducati Performance catalogue. The Monster SP, thanks to its excellent components, is ready to offer the maximum fun and completes the Monster range.
The area dedicated to Ducati E-Bikes displays the MIG-S, the TK-01RR and the AXS version of the e-Road Ducati Futa in the Matt Carbon/GP Red livery, the other Ducati première at EICMA 2022 (more images are available at this link). Equipped with the SRAM RIVAL eTAP AXS groupset with wireless 2×12-speed electronic gearing, AXS connectivity and the possibility of integrating an optional power meter, this version adds to the range of pedal-assist bikes, making it even richer.
A new special area is dedicated to Ducati Unica, the programme dedicated to the most passionate Ducatisti who, in collaboration with the Centro Stile Ducati, have the opportunity to create true unique pieces like the one on display at EICMA 2022.
The Ducati stand could not do without the World Champion bike, the DesmosediciGP with which Francesco “Pecco” Bagnaia won the title last Sunday in Valencia, straight from the last MotoGP round. Next is the Panigale V4 R on which Alvaro Bautista is ready to play his first “match point” in Indonesia next weekend. After being given its world preview by more than 80,000 fans at WDW 2022, the V21L prototype, the bike with which the Bologna-based manufacturer will participate in next year's FIM MotoE™ World Cup as single supplier, also makes its public debut.
During EICMA, there will be several opportunities to meet the Ducati riders. First up will be newly-crowned MotoGP World Champion Pecco Bagnaia, who will be at the stand on Thursday, November 10 at 10:30 am. In the afternoon it will be the turn of Enea Bastianini, who will be at the stand from 2:00 pm.
Two moments will also be dedicated to Ducati Talk. On Friday, November 11 at 11:00 am the theme will be “Ducatiste: different styles, one passion”. Chiara Lovato (@lovatochiara), Mariaelena Caizzi (@mariaelena_caizzi), Bianca Maria Malogioglio (@iambiancam) and Stefania de Micheli (@stefidem) will talk about their experiences riding the bikes from Borgo Panigale.
On Saturday, November 12 at 12:00 pm, it will be the turn of rider and YouTuber Luca Salvadori, the protagonist of a meeting themed “Content creating while racing”.
*Maximum power obtained in racing configuration with oil developed by Shell in collaboration with Ducati Corse
Champions of the world! Made in Italy passion and technology conquer MotoGP
Today, November 6, 2022, Francesco Bagnaia and his Ducati Desmosedici GP22 write a page that will remain in the history of motorcycling, winning the 2022 MotoGP World Riders' Title.
For the first time in the history of MotoGP rider and bike from the same nation win the World Title.
A magical combination possible only in Italy: the expertise and technology of the fastest bike in the world – the Desmosedici GP22 – the passion, talent and determination of Francesco Bagnaia, who won the title after an historic comeback, never before achieved by any other rider in the premier class. A red tide of Ducatisti who suffered and rejoiced throughout the championship. This is today's victory.
A racing story that is unrepeatable anywhere else on the planet that starts in Borgo Panigale, in the heart of the Motor Valley of Emilia-Romagna with its technology and innovation, and meets Turin, Francesco Bagnaia's hometown, until arriving in Pesaro, where Pecco lives and has experienced consecration as a world-class rider.
For Ducati, the only non-Japanese brand capable of winning a World Championship in MotoGP, this is the second Riders' World Title, after the one won by Casey Stoner in 2007.
A success that comes at an extremely positive moment for the Company from all points of view and that, never before, best expresses the values of “Style, Sophistication and Performance” that characterize it.
Claudio Domenicali, Ducati CEO: “This is a fantastic day for all of Ducati! Ducati Corse has worked steadfastly and resolutely to achieve this second MotoGP Riders' Title that makes our hearts burst with joy today. Racing is so tied to the passion of Ducatisti and my path in Ducati is also so tied to racing that I am really extremely happy today. First of all, I want to congratulate Pecco, who had an incredible season, in which he had the great merit of always believing, even when the comeback seemed impossible. Thanks to the “three musketeers” Gigi, Paolo, Davide and all the women and men of Ducati Corse and Ducati Lenovo Team, who worked on this incredible bike and also to the employees who work in Borgo Panigale and make emotions like these possible. The World Title is for them and for all Ducatisti. It has been a long chase but today the team is as strong as it has ever been and this result is extremely important to take the pressure off and be more focused than ever to do well in the future. I really believe it can be the opening of a very positive path for Ducati.”
At the checkered flag, Bagnaia's triumph was greeted with incredible enthusiasm inside the Ducati Lenovo Team box, on the Ducati Grandstand at the Valencia circuit and also in Borgo Panigale, where Ducati employees shared first the tension and then the joy, living this last race with their eyes glued to a big screen set up in the Company.
For Ducati, it is now time to celebrate the Triple Crown together with Ducatisti and the entire city of Bologna. The appointment, already set in the calendar, is for next December 15 when all the protagonists will celebrate this fantastic result together. More updates on the event will follow in the coming weeks.